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Pegah Mirzadeh
Pegah Mirzadeh
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A skilled UX/UI designer
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Strong background in data analysis and user research,
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Handle complex, cross-functional global projects,
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Strong communicator,
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Expert in problem-solving,
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Collaborative team player,
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Stakeholder management in cross-cultural teams.
I am Pegah Mirzadeh
Selected Work
UX/UI designer in an consultancy recruiting solution
UX and UI design for a web-based software in an IT consulting firm in Switzerland that struggles with its internal skill-matching task.
The project aims to design a centralized internal platform to help the recruiting office enhance the internal matching process.
The project aims to design a centralized internal platform to help the recruiting office enhance the internal matching process.
UX lead and UI designer in ecommerce adaptive product
UX and UI design of a family-owned shop in Italy. Sustainability and imncrease in sale through website redesign was the main focus of the project.
UX and UI designer in a redesign website project
Millstone Bakery is a local bakery in North Plano, Texas. It prides itself on only using high-quality, fresh ingredients. Its goal is to provide superior baking products that exceed customer expectations.
Its primary focus is producing custom-made cakes for its customer's events, varying from weddings to graduation parties and birthdays.
Its primary focus is producing custom-made cakes for its customer's events, varying from weddings to graduation parties and birthdays.
UX researcher for a national project
In 2024, I was assigned as a UX researcher to consult on a project for the creation of three digital products.
This project is a mixture of mobile App and websites and resulted from the collaboration between different business lines in SAFe framework.
This project is a mixture of mobile App and websites and resulted from the collaboration between different business lines in SAFe framework.
UX and UI designer in Microsoft design project
In 2013, I worked as a UI designer with Marti AG Bern for a solution based on the standard Dynamics 365 Project Operations and integrating Swiss GeoAdmin maps.
UX research and UX design for an international humanitarian product
During 2023 and 2024, I was assigned as a UX/UI expert to consult on a few-million-dollar IT project for the internal use of an international humanitarian organization.
This project was based on Microsoft (OOTB and Canvas app) technology. It resulted from collaboration between 6 different business lines, from UX design to Business analysts, technology experts, and project managers.
This project was based on Microsoft (OOTB and Canvas app) technology. It resulted from collaboration between 6 different business lines, from UX design to Business analysts, technology experts, and project managers.
UX and UI designer in a reservation mobile app
Millstone Bakery is a local bakery in North Plano, Texas. It prides itself on only using high-quality, fresh ingredients. Its goal is to provide superior baking products that exceed customer expectations.
Its primary focus is producing custom-made cakes for its customer's events, varying from weddings to graduation parties and birthdays.
Its primary focus is producing custom-made cakes for its customer's events, varying from weddings to graduation parties and birthdays.
UX and UI designer in Tourism app project
This project is a part of a class project, everything from business ideation to competitive analysis to market research, and from prototyping to usability evaluations were done within the scope of the course.
Our project was about research and design of a mobile app that is based on GPS information and gives you information about all available hiking, cycling, … routes in the searched location. It also has the option for choosing the accommodation and camping sites on the route. Our target country is chosen to be Portugal.
Our project was about research and design of a mobile app that is based on GPS information and gives you information about all available hiking, cycling, … routes in the searched location. It also has the option for choosing the accommodation and camping sites on the route. Our target country is chosen to be Portugal.
A take into Product management
In 2024, I had the opportunity to dive into the world of product management through a foundational course. As part of this journey, I worked on an exciting case study exploring opportunities for enhancing the WhatsApp mobile app.
The focus of this project was to dig deep into user needs and uncover pain points, aiming to propose a feature that could elevate the user experience while staying aligned with WhatsApp's overarching goals and vision. It was a hands-on experience that challenged me to think critically, prioritize effectively, and make decisions with both the user and the business in mind.
The focus of this project was to dig deep into user needs and uncover pain points, aiming to propose a feature that could elevate the user experience while staying aligned with WhatsApp's overarching goals and vision. It was a hands-on experience that challenged me to think critically, prioritize effectively, and make decisions with both the user and the business in mind.
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